ISO/IEC 19770-1 aligned

Software Licence Value & Governance

Know what you own, prove what you are entitled to, and hold that position under audit. We combine an evidence-backed Effective Licence Position with the process and tooling to keep it accurate.

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Four services, one licence position

Most organisations start with an audit exposure problem and discover a process problem. These four services are designed to be taken in any order, or as a single programme.

SAM Audit & Advisory

Uncover licence inefficiencies, eliminate waste and prepare for publisher scrutiny with a clear, defensible position.

  • Effective Licence Position (ELP) reportEntitlement-to-deployment reconciliation with documented assumptions.
  • Publisher compliance snapshotsMicrosoft, Oracle, SAP, IBM, Adobe, Salesforce and others.
  • Audit readiness & defence supportData preparation, response handling and stakeholder coordination.
  • Cost optimisation roadmapReclaim, downgrade, consolidate and re-tier opportunities, ranked by effort.
  • Contract & renewal supportEvidence to strengthen negotiation posture and commercial timing.

SAM Process Review

Benchmark your SAM programme against ISO/IEC 19770-1, identify the gaps that matter, and get a roadmap that a sponsor will actually fund.

  • Maturity assessmentLevel 1–5 benchmark with gap analysis and existing strengths recognised.
  • Process documentationPolicies, procedures and workflow templates you can adopt directly.
  • Governance frameworkRoles, responsibilities and accountability that survive staff turnover.
  • Training & enablementStaff training and knowledge transfer so the capability stays in-house.

SAM Tool Integration

A tool does not produce a licence position on its own. We integrate the platform into your actual processes and data sources so the output is trustworthy.

  • Platform configurationFlexera, ServiceNow SAM Pro and Snow Software implementation and tuning.
  • Data-source & CMDB/ITSM integrationDiscovery feeds, HR and identity sources, asset and user reconciliation.
  • Application recognition & licence rulesNormalisation, entitlement onboarding and business-rule design.
  • Platform health checksAssess an existing deployment and fix the data quality behind bad reports.

SAM with AI

Where the data is clean enough to support it, we use AI to accelerate the repetitive parts of SAM — always with human review before anything becomes a decision.

  • AI-assisted audit readinessFaster evidence assembly and anomaly surfacing across large estates.
  • Renewal governance automationEarly warning on renewals, utilisation drift and unmanaged spend.
  • Continuous optimisation insightStanding recommendations instead of an annual point-in-time review.
  • Human review by designRecommendations are reviewed before action. See Responsible Technology.

Typical internal audit timeline

3–6 months

Varies by publisher, estate size and data readiness. The phases are consistent:

  • Scoping and stakeholder alignment
  • Data extraction and validation
  • Licensing analysis and reconciliation
  • Business workshops on product use rights
  • Compliance reporting and remediation plan

ISO/IEC 19770-1 coverage

What we assess

  • Policy and procedures
  • Roles and responsibilities
  • Asset lifecycle management
  • Compliance and auditing
  • Continuous improvement

SAM maturity: where most estates actually sit

We benchmark you honestly. Jumping from Level 1 to Level 4 in one programme is not realistic; moving one level with controls that hold is.

1ReactiveNo formal SAM function. Licence position unknown until a publisher asks.
2DevelopingBasic processes exist, owned informally. Data is partial and manually assembled.
3DefinedDocumented policies, named owners, a repeatable reconciliation cycle.
4ManagedMetrics-driven. Exposure and utilisation are tracked and reported to leadership.
5OptimisingContinuous improvement. Licence decisions feed procurement and architecture.

Managed SAM Services

Run the function with us, or hand it over

Three engagement shapes. All are scoped to your estate size and publisher mix — talk to us for indicative pricing.

Essential

Tool support

Keep the platform healthy and the data trustworthy.

  • Platform administration and maintenance
  • Monitoring and version updates
  • Licence data reconciliation
  • Monthly compliance reporting
  • Ticket support, 8×5
Most common

Professional

Full SAM operations

A complete outsourced SAM function with proactive optimisation.

  • Everything in Essential
  • Proactive optimisation and reclaim
  • Publisher audit support
  • Contract and renewal negotiation support
  • Support, 24×7

Enterprise

Strategic partner

A dedicated team embedded in your governance cycle.

  • Everything in Professional
  • Dedicated account team
  • Strategic and portfolio planning
  • Executive and board reporting
  • Custom SLAs

Our delivery methodology

The same five stages on every engagement, so progress is measurable from week one.

1

Discovery

Understand the environment, publisher mix, goals and constraints.

2

Analysis

Data collection, reconciliation and gap analysis against entitlements.

3

Strategy

Roadmap separating quick wins from structural change.

4

Implementation

Execute optimisations and embed the process improvements.

5

Optimisation

Continuous improvement and reporting on realised value.

Outcomes clients report

Reduced licensing exposure Lower renewal waste Improved utilisation Stronger negotiation position Audit response in days, not weeks Reliable executive reporting Clear ownership

Outcome ranges depend on estate size, publisher mix and data readiness. Use the ROI calculator for a directional benchmark, or ask us for a scoped estimate.

Free 30-minute consultation — software optimisation, governance and practical AI.

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